We created a dynamic film to bring new vision to 1–12 Magdalen Street — a former Debenhams in the heart of Oxford, reimagined as a future hub for science and innovation.
Set against the backdrop of Oxford’s world-renowned academic community and booming life sciences sector, the film positioned the site as a rare and immediate opportunity: over 120,000 sq ft of flexible space, just moments from the university, station and city centre amenities — with the potential to deliver best-in-class lab and R&D accommodation.
We conveyed the scale of the opportunity through architectural visuals, location and interior footage and a clear investment narrative. Its successful sale marks the start of a long-term ambition to support the UK’s continued growth as a leader in the sector.
GQ’s other services included the project branding and marketing brochure.