Asokoro Island, Abuja
Rosehill Group is a Nigerian based holdings company that provides a platform for foreign investment and actively contributes to the growth and development of their nation. Our experience won us a 3-way tender through Rosehill’s agent and we committed to a 12-week turnaround to support Abuja’s most ambitious development ever. GQ would create the vision for the exclusive and eco-friendly Asokoro Island - a 60 hectare luxury lifestyle destination.
Our translation of the Madrid-based architect’s brainchild would add colour, substance and movement to bring Asokoro to an international market with conviction. The branding and photography laid the foundations for a tropical paradise, models in national dress added local flavour, the CGIs and animation made the vision a reality. This was just the first marketing phase, effectively the teaser - the hard work is still to come.