YoJello
GQ has had great fun working on this exciting new brand of home and car fresheners, creating engaging characters that come in a wide range of happy colours and fresh fragrances, and designing the packaging and point of sale materials.
After a successful launch in France, the brand is rolling out across Europe, and GQ has been developing its bright and bubbly website. GQ has recently partnered with children's charity CLIC Sargent, donating a percentage of online sales to this great cause.